Welcome To Marketing Month!
May 3rd, 2010 admin
Greetings I am very excited to announce that Marketing Month has officially begun! Throughout the month of May Shop.org will be featuring weekly webinars , daily updated video marketing tips, 11 regional dinners (Shop.org is coming to a city near you), and other Shop.org-produced marketing-related activities that facilitate networking, education, and thought leadership. I encourage all of our members to check back to the Marketing Month website daily to watch the video …
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Greetings As many of you already know, Shop.org will not be having our traditional Marketing Workshop this year. Instead we are going to be trying something a little different. We are launching our “May is Marketing Month” campaign that will feature weekly webinars, regional dinners, white papers, discussion groups, and numerous other opportunities...
Greetings I wanted thank all of our members who helped make our first annual May is Marketing Month a success! Whether you attended one of our regional dinners, participated in a webinar, watched a webinar playback, viewed a Marketing Month Video Tip of the Day, or downloaded a white paper, we want to thank you for your participation. We...
May is Marketing Month at Shop.org! What’s Marketing Month? It’s a concentrated initiative throughout all of May to create, deliver and connect the most useful content and resources for online retail marketing across the entire Shop.org community. 11 Networking Dinners across the country (and even one in Toronto, Canada), 5 Webinars ,...
Retailers are still in the early phases of attribution, with many of us still using the last click model. This model is in use not so much because it’s satisfying or providing good data, but because it’s the simplest and easiest to track. “We are still learning as an industry, “ says Anne Ashbey, chair of the Shop.org taskforce on attribution...
Based on an initial post on the Shop.org blog early last summer, a group of Shop.org retail and associate members began meeting this past fall to take a look at how online retailers are evaluating their online marketing activities today. We call ourselves the Shop.org Attribution Marketing Special Interest Group (or SIG). It’s our contention that...
For more information on the items covered this Quarterly Video Update: 1. May is Marketing Month . 5 Webinars, 11 Networking Dinners, lots more. All month long. 2. Regional Dinners . 50% more than last year – find one near you. 3. Board of Directors Elections . Nominate yourself or a colleague by June 18. 4. Online Merchandising Workshop ....
Since social marketing is the latest bright and shiny object, still relatively unknown to many of us, and top of mind for all marketers these days, perhaps inevitably, today’s Shop.org Marketing Month webinar, “ Is Email Dead ,” began with a discussion of what hasn’t killed email marketing lately. Through the years, we’ve had this conversation...
To kick off the Shop.org May is Marketing Month Webinar series, on May 5 we released initial findings from our first State of Retailing Online (SORO) survey of 2010. Covering interactive marketing, social media and mobile, Brian Walker of Forrester Research (our SORO research partner) presented some highlights, then explored with e-commerce veteran...
The full results of the first State of Retailing Online (SORO) 2010 survey were released today. Shop.org Members can download the findings now, which cover interactive marketing, social media and mobile. We were able to break out results by company type (multichannel vs. pureplay), size (annual Web revenue), and Web selling tenure, as well as...
Hello Canadian Online Retailers, This is Michael LeBlanc from The Shopping Channel in Toronto. I am writing this blog post to encourage any Canadian online retailers to mark May 19 on their calendars. This is the day of the very first Shop.org event in Canada. Shop.org will be hosting a networking dinner in down town Toronto . I have been...
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ForeSeeResults (ForeSee Results) : @Shop.org Announces New Members of Board of Directors http://t.co/x4d5JAd (@nrfnews) #retail #ecommerce.. Updated : 2010-09-03T13:39:57Z | Reply | View Tweet |
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